Ideal Culture lab

Who We Are

Ideal Culture Lab is a professional development firm that builds interpersonal skills through award-winning training, coaching, and mentoring.

Sue DeLazaro, Founder

Sue

Using her expertise in emotional intelligence, Sue helps professionals of all levels leverage their emotions to influence, build trust, collaborate, and connect effectively for success. She has elevated the careers of clients across a multitude of industries including manufacturing, pharmaceuticals, healthcare, insurance, consumer goods, government, and non-profit agencies.

Sue is an ICF-certified coach (ACC), has her M.S. in Industrial/Organizational Psychology and her B.A. in Government. She is a proud student of the Groundlings School of Improvisation in Hollywood, CA, where she first learned about emotional range and the “yes-and” approach from the best in the industry.

Ann DeLazaro, Chief Commercial Officer

Sue

Ann is a global business development leader with a passion for helping people and organizations grow. Her career spans healthcare, higher education, finance, and pharma—where she’s known for building trust-based partnerships and delivering measurable results. With experience across the U.S., Europe, the Middle East, and Africa, Ann brings cultural fluency and a people-first approach to every engagement. She’s an award-winning sales executive and strategic thinker who makes complex challenges feel manageable.

At Ideal Culture Lab, Ann blends her sales expertise, mentoring mindset, and love for learning to help clients create environments where soft skills stick, emerging leaders thrive, and everyone feels invested in doing their best work.

Best-Selling Book Contributor

Sue has contributed to two books: Wall Street Journal Bestseller, Emotional Intelligence 2.0 (2009) and Team Emotional Intelligence 2.0 (2022), and is an award-winning facilitator, recognized by Training Magazine's “Top 40 Under 40 Trainers.

orange book 3 million copies sold
blue book

Real Connections. Real Results.

  • 1000+ clients across industries and levels
  • 10,000+ training participants and coachees developed
  • “Top 40 Trainer Under 40” - Training Magazine
  • EQ subject matter expert
  • Certified Hogan Assessments
  • Assessments: 360, team and self-assessments. Hogan, Emotional Intelligence Appraisal, DISC, 6 Types of Working Genius, CliftonStrengths